Parts Europe partner with Intense Europe in exclusive distribution partnership

PARTS EUROPE is excited to announce a new partnership with INTENSE Europe to exclusively distribute the Tazer MX PRO eMTB throughout Europe. The new partnership is based on an already existing collaboration between INTENSE and our mother company LeMans Corporation/Parts Unlimited in North America that started in October 2020.

“Having seen the success in North America we couldn’t be happier to bring the Tazer MX to Europe with such a strong partner. We are truly stoked to offer a MX specific eBike to the powersports customer backed by Parts Europe’s unrivaled service.” Werner Kastenauer, INTENSE Europe Managing Director.

PARTS EUROPE will offer this new top quality Tazer MX Pro eMTB exclusively to a selected number of powersports dealers who would like to develop their way into the eBicycle/eMTB world and to powersports dealers who are working already with e bicycles.

“We are fully committed and dedicated to support the participating powersports dealers with the same reliable service they already experience in the motorcycle and ATV business”, says Anthony Damevin, Purchasing Manager of PARTS EUROPE.

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INTENSE’s roots run deep in the world of mountain biking, but they have also been shaped by the MX scene since the very beginning of the brand. In fact INTENSE founder and CEO Jeff Steber’s original designs back in the early 1990s were heavily influenced by his knowledge and love of MX bikes. Well known names like Mike Metzger (the Godfather of FMX), Jeff Emig and Shaun Palmer were all part of INTENSE’s story in the early days.
In more recent times there is of course INTENSE Factory Racing’s Aaron Gwin (a former MX racer) and INTENSE co-owner and 4x Supercross and 3x Motocross National Champ Ryan Dungey. MX has always been respected and influential at INTENSE.


The pedal-assist Tazer MX PRO is based on our successful 155mm rear travel Tazer eBike, but what sets the MX model apart is its MX inspired component package that will be easily recognizable to any MX fan. The Tazer MX PRO features products from the likes of Öhlins, Renthal, Magura and ODI… all huge names in the world of MX. Add to that seamless pedal to power transfer via SHIMANO’s awesome new EP8 motor and drivetrain, and other top components from the likes of DT Swiss, Cane Creek and SDG and you have a super high quality build. The Öhlins TTX22M coil shock and DH38 170mm triple clamp fork help to complete the MX look and feel.

More and more dealers see PARTS EUROPE as a reliable partner who supports them in running their own business model in a successful way.
You want to find out more about the new INTENSE TAZER MX Pro? PARTS EUROPE dealers can help. Find your local PARTS EUROPE dealer by using our dealer search: search.