Gear2Win set for 2027 gear launch and massive outlet sale


With the MXGP World Championship heading to the legendary Lommel circuit, one of Europe’s leading motocross retailers, Gear2Win, is gearing up for what promises to be its biggest week of the year. From Monday 27 July until Saturday 1 August, motocross fans and riders will have the opportunity to experience exclusive product launches, incredible discounts and meet some of the sport’s biggest stars.

Located at Lodewijk de Raetstraat 62, 3920 Lommel, Gear2Win will once again open its doors for a special Open Doors week, with extended opening hours on Friday 31 July and Saturday 1 August from 09:00 until 21:00.

One of the biggest attractions will be the launch of the 2027 Alpinestars and Thor collections. Visitors will be among the very first in the world to see and try on the latest riding gear, with the brand-new ranges arriving fresh from the factory and on display in the showroom.

For those looking for a bargain, Gear2Win will also be hosting a Mega Outlet Sale, offering discounts of up to 70% off a wide selection of previous collections. Helmets, boots, riding gear and parts will all be included in the clearance event, with stock available on a first come, first served basis throughout the Open Doors week.

Fans will also have the chance to meet some of motocross’ biggest names, with official MXGP and MX2 factory riders scheduled to visit the store for exclusive autograph signing sessions. The full rider line-up and timetable will be announced closer to the event.

In addition, Gear2Win’s in-house services will be available throughout the week, giving riders the opportunity to personalise their motocross jerseys with custom name and number printing or work with the team to create bespoke graphics kits for their bikes.

Whether you’re looking to upgrade to the latest 2027 gear, grab a bargain from the outlet, or meet some of your favourite riders during the Lommel GP week, Gear2Win’s Open Doors event looks set to be one you won’t want to miss.